
To your nose
Always & Forever
What sets Always & Forever apart is its use of white rose: a note found in only under 1% of the fragrances in our library. Overall it reads as rose, woody and floral.
Concentration
Eau FraîcheEDCEDTEDPParfumElixirEDP
GenderFeminine
Released2025
OriginUnited States
Notes
Season
SprSumFalWin
Rated elsewheregathered from wearers across the web
Rating
4.1/527 reviews
Longevity
WeakModerateLongVery longModerate
Projection
IntimateModerateStrongEnormousModerate
No close match: our pick from the same family
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Questions & Answers
QWho is Always & Forever for, and when should you wear it?
Always & Forever is marketed toward women, at its best in fall, spring and winter.
QWhat makes Always & Forever distinctive?
What sets Always & Forever apart is its use of white rose: a note found in only under 1% of the fragrances in our library. Overall it reads as rose, woody and floral.









